Urban Nature Culture at ShowUP

Imagine yourself an entire hall filled with inspiration, wannahaves and creative minds. That’s ShowUP. The leading Dutch trade show for Home & Gift, which took place on August 21st & 22nd at EXPO Haarlemmermeer. Urban Nature Culture was part of its many brands and starting labels present there, with our own exhibition. We displayed some our new 2016 collection, and offered the ShowUP visitors a look into the promising future of Urban Nature Culture…


IMG_2157With so many beautiful brands and inventive, outstanding and dazzling products displayed, we couldn’t help but wander around the EXPO ourselves. We saw many exciting and ingenious goods, by leading brands and young talent. But in return, we also got a great response to our products. It was a sneak peek of what’s to come at the end of September. A brand new Urban Nature Culture 2016 collection!


Our new collection is there to light and warm up the cold days of Autumn and Winter. Two seasons that invite you indoors, and let you embrace your home even more. Some of our materials used include copper, Tibetan lamb skin, Verre Beldi glass, bamboo and ceramic, offering a rich mixture of everything nature has to offer. Soon, we’ll give you a further introduction to the new treasures in our 2016 collection. Until then, feast your eyes and check out our webshop for all of today’s Urban Nature Culture beauties.


Heritage Jug
FLEUX' paris

About Us

With a lifelong experience in home and lifestyle collections, Dutch entrepreneur and wayfarer in life Anne Marie Hermans is proud to bring you the brand that mirrors her vision on the world: Urban Nature Culture.